James Bond

What makes a Bond film Bond?

April 14th, 2026 by

Why Bond’s identity isn’t held together by Aston Martins, dry martinis and gadgets. While the James Bond series has changed enormously over the last 60 years, with different actors, different tones, completely different styles of filmmaking,  it still somehow feels like the same franchise. Over time, we’ve come to associate a whole range of elements […]

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The fight for Bond’s name steps up a gear as trademark evidence lands in Brussels

August 17th, 2025 by

Legal teams defending James Bond’s merchandising empire have delivered 227 pages of evidence in a high-stakes trademark battle we first reported earlier this year. When we first covered the trademark action against James Bond in February, the challenge looked improbable. But in the world of 007, improbable doesn’t mean impossible. At the centre of the […]

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James Bond trademarks face legal challenge over commercial use

February 18th, 2025 by

An Austrian businessman is challenging the Bond franchise’s rights to unused trademarks. The James Bond franchise has long been one of the most tightly controlled intellectual properties in entertainment, with Danjaq overseeing merchandising rights and Eon Productions handling the films. But a legal challenge from Austrian businessman Josef Kleindienst is now testing the strength of […]

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James Bond Christmas gift guide 2024: The ultimate 007-inspired presents for fans

November 21st, 2024 by

Discover the newly expanded James Bond gift guide, packed with even more ideas to delight Bond fans this festive season. The festive season is upon us, and if you’re searching for the perfect gift for the James Bond fan in your life—or simply treating yourself—look no further. My updated James Bond Christmas gift guide for […]

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Ian Fleming Publications announces plans to publish Ian Fleming’s books under its own imprint

October 5th, 2022 by

The move that marks an exciting future for James Bond as literary 007 approaches his 70th anniversary. Ian Fleming Publications Ltd (IFP) announces plans to publish Ian Fleming’s books under its own imprint – a move that marks an exciting future for 007. Ian Fleming Publications Ltd, the family company that owns the literary copyright […]

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Sunspel announces Ian Fleming Collection

January 30th, 2018 by

Sunspel to launch line inspired by 007 and his author in March. Ian Fleming was a devoted fan of Sea Island cotton. He frequently wore the fabric, and often dressed his literary creation, James Bond, in it too. In homage, Sunspel and The Ian Fleming Estate have come together to produce a range of menswear […]

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James Bond and the Second World War

October 6th, 2015 by

What did James Bond do in the Second World War? I started thinking about this recently when I read William Boyd’s continuation novel Solo in which Bond, from the point of view of the late 1960s, experiences flashbacks to the war.

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Dismissing the James Bond code name theory

February 18th, 2015 by

Eoghan Lyng takes a look at why the theory held by some fans that “James Bond” is just a code name used by a number of different agents over the years just doesn’t hold water. Image: from cover art of Bond 50 22 film Blu-Ray box set, available from Amazon UK and Amazon.com. Some people have too much […]

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A reader’s story: an introduction to 007

August 19th, 2014 by

James Bond means many things to many people and each has our own unique experience of Bond. Last week we looked at Paul’s story of how he was inspired to upgrade his wardrobe and lifestyle by 007, that many can relate to. Recently I received an email relating the story of how another reader was […]

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The enduring popularity of 007

January 8th, 2014 by

James Bond has been entertaining the public in one form or other for more than 60 years now, a remarkably long time for any character to endure. From his origins in the pages of Ian Fleming’s novels and short stories, James Bond grew with the Eon film series (and others), comics, board games, computer games, […]

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